ISB Programme is for you if and only if ...

How will the ISB Programme benefit your Fashion brand?

The ISB or International Sales Booster Programme is a unique opportunity for you to have your own “executive director” at a fraction
of the cost. It is a way of you getting top quality Brand development, sales advice and operational help without the huge price tag that normally goes with it!

It provides your Brand with a wealth of field experience at wholesale and retail levels gained both in Europe and the US. All the experience shared with you will be based on real case studies. All tasks can be conducted on a consultancy or “interim management” basis.

We understand we must provide both the advice as well as the operations skills.

The benefits of the ISB proven programme
We will be discussing and taking actions on

• Having a clear strategy, vision or measurable goals for your Brand
• Getting the most from the Sales Team including training & management
• Having a clear sales & marketing budget and action plan
• Better organising and running a trade show
• Getting the best from the recruitment and management of your agents & distributors
• Better managing your Fashion partners who connect with your sales and marketing Departments (PR companies, consultants, buyers, …)
• Setting up and scaling up your traffic, sales and profitability at retail/ online
• Providing a monthly merchandise plan to have the right product at the right time in the right quantity
• Supporting your marketing digital strategy and implementation thanks to our digital partners
• Helping you strenghten a more sustainable fashion Brand which is financially sustainable
• Setting up some basic KPIs to better manage your cash flow and profitability
• Sharing and implementing tools and tips to optimise time and priority management & generally better managing project

We will share skills, experience and knowledge.
We will share many business templates which are “ready to go” – Just add your logo.
We will share strong processes to start or strengthen a project.
We will share how to bring consistency in everything your brand does. Together, we will ensure to set up the foundations you need for a growth strategy.

If you are frustrated by problems which are not fixed fast enough or opportunities not being grabbed,
If you want guidance and support in field visits,
If you are frustrated by the absence of the right person to act as a sounding board
then the ISB Programme is right for you.

In today’s tough business environment, you cannot afford to be on your own!

Your Brand deserves the right product, the right structure, the right mental attitude to face the
competition.

We all need to accept change as part of the daily grind and work on continuous improvement. Do you have it today? Is it workign to your satisfaction?

Furthermore, the success of your Fashion brand requires a holistic and global approach.
Your brand must be different, unique and creative. You need to be able to successfully address issues such as products, production, sales, marketing, PR, logistics, payment …

Learn the Golden Rules to succeed and learn the mistakes other Brands have made before you!

How does it work?
For a monthly investment, you will receive managerial, sales & marketing support. We will also discuss and solve challenges in back office issues like logistics and credit management which can negatively impact saes and payment if they are not properly handled.

It works whenever you need it & for as long as you want it. The responsibility is on us to demonstrate value every 30 days.

The first meeting is on us if you are not fully satisfied! YOU will decide what it is worth.

You can access over 25 years of experience in Fashion and International business development projects (USA, Europe, South East Asia, and Japan).
You immediately gain access to the experience, skills and contacts with several hundred American and European fashion companies from Designers Brands to Young Designers.
We share case studies with

1. Designers brands such as Alberta Ferretti, Calvin Klein, DVF, Monnalisa, Moschino, Paula Ka, Sergio Rossi, Smalto, Versace … as well as 
2. SME’s and Young Designers such as Aiisha, Akong London, Angel Eye, Cocoa Cashmere, Harlow & Fox, Jamu, Jianhui London, John Charles, Lipsy, Miss Mandalay, Pomodoro, Queen of Darkness, Talulah Australia, … and finally
3. Government Agencies such as Inves Trinidad and Tobago, Korean Kotra Agency, UK DIT… and Fashion associations/trade shows/ trade press such as FGI, Magic, Moda UK, Pure London, Stitch Menswear, Drapers, WWB-MWB, Whos Next …

There is no long-term commitment. Furthermore, we value your feedback and we wish to strive to meet your needs and goals.

Challenge us to give you more.

Results you can expect

• Implementing international Best Practice now and not later – We bring the solution alongside the logic and process
• Establishing a clear vision, values and goals for the Brand
• Creating, amending or making live the business plan. Validating pricing and margins
• Assisting or creating financials, budgeting, cash flow projection or the merchandise plan for online or retail stores
• Better analysis and definition of your Brand and competitive positioning – fashion mapping
• Getting new sales opportunities – identifying the right buyers & setting up a process to convert them 
• Reviewing and making recommendations on all the Brand’s documentations (Europe≠USA)
• Maximising your trade show investment: preparation, building the database, taking appointments, planning monthly content, calling and emailing, improving conversion rate, joining you at the show, post trade show follow-up (English, French and Spanish)
• Getting more out of your agents or distributors: search for agents or building a data base, contract negotiation, training and management of the agents, procedure manual relating to the agent…
• Having a sounding board available every day - Acting as trusted advisor or NED (non-executive director if required)
• Understanding how to maximise your relationship with the fashion stakeholders
• Improving time management and problem solving
• Being invest ready and helping you find the right investor
• ... What do you need today?

Investment
From £1500 per month - Please share your brief and what you are expecting from us and we will fine tune the proposal to help reach the goals you have. 

Need immediate 1-2-1 support, check our Expert advice here.